We are thrilled to announce book 51 in the Six-Word Lessons Series, Six-Word Lessons for Writing Your Community's Story by Jennifer Lader! Jennifer spent a dozen years researching her community in Bethlehem, Pennsylvania and shares the lessons learned so that you can write your story in a fraction of that time. She is an award-winning writer who has penned hundreds of personal profiles, human interest stories, and letters or stories for her newspaper columns.
The book has everything you need to know in short, step-by-step lessons to shine a light on your community's past and present.
We are happy to have Jennifer as part of our series! Let us know if you would like to learn more about writing a Six-Word Lessons book.
Patty, Lonnie and Trevor Pacelli
We are now 2 weeks into 2022 and we hope you are having a happy, healthy, productive start to your new year.
What have we been up to?
In September, we added our son, Trevor, to our team as Chief Storyteller. You may know Trevor as the author of Six-Word Lessons on Growing Up Autistic. He wrote and published it almost 10 years ago and it remains our top seller. Now, as our in-house author, he is working on a book about various disabilities and what we can learn about them from movies. He also works on social media and design and is learning all aspects of the publishing business. Trevor has a Bachelor's degree in film and media studies and has produced a movie-review blog, Trevor's View on Hollywood, since 2014.
We are currently working with an author in Pennsylvania on a Six-Word Lessons book about how to tell your community's story, and we are in discussion with several authors about their books, including a memoir from someone born in the early 1930s.
As a family company, Lonnie, Trevor and I are here to edit, design, and publish your book--whether it's a Six-Word Lessons templated book, a Tell Your Story book about your company or life, or any custom book you have in mind. And we can work with authors from anywhere.
We are always happy to talk by phone, on-screen or in-person to give you more information about how the publishing process works, whether it's with us or another publisher or avenue.
Thank you for your support and we hope you have a wonderful 2022. Please let us know how we can help with your book-writing and publishing goals.
Patty, Lonnie and Trevor Pacelli
P.S. We would love it if you would follow us on Instagram and Facebook!
Two New Books
Our 47th book in the Six-Word Lessons series is written by Amy Getter, a palliative care and hospice nurse with over 30 years of experience. In this book she shares 100 tips for those involved with the difficult events surrounding the death of yourself or a loved one. Six-Word Lessons to Prepare for Dying is a valuable tool with helpful advice for anyone going through something that all will experience at some point.
We are proud to announce our first fiction novel by Lonnie Pacelli, The Lawless One and the End of Time. In the year 2030, four teenagers in Italy grow up to make their marks on the world, one being revealed as the Antichrist. Cover designed by Rachel Ronan of Kiwi Creative, on paperback and kindle on Amazon.com.
Find supplemental material and learn more about the Biblical end times at LawlessOne.com and watch for an invitation to Lonnie's book launch party!
One of our authors, Tracey Warren, who wrote Six-Word Lessons for Social Media, presented a very informative workshop in July that several of our authors attended either in person or through Zoom videoconferencing. It was a fun, interactive time with a lot of discussion and sharing of ideas. Thank you so much, Tracey, for sharing your knowledge! Here are some of the ideas she shared:
Real Life Marketing
Find champions and advocates and ask them for help.
Offer book copies as door prizes at events.
Ask to be a guest on podcasts, TV and radio shows.
Send press releases out.
Ask for reviews from anyone you give a book to.
Partner with a nonprofit by giving a portion of book sale proceeds to them in return for their help.
Donate books to relevant organizations that could bring exposure/sales.
Include books for attendees when speaking and wrap the cost into your fee.
Offer free copies to waiting rooms that might bring exposure and fit your book topic
Post your book in your e-mail signature line with an Amazon link
Use Amazon affiliates for extra profit
Sign up for Help a Reporter Out (HARO) and offer yourself as an expert
Guest blog with relevant partners
Social Media Marketing
Use your 100 lessons as individual posts
Use videos and blogs that Pacelli Publishing created for you on all platforms
Create graphics or smartphone photos with text for Pinterest and instagram
Ask for reviews on Linkedin, FB, etc.
Create and post graphics of Amazon reviews
Add your book as a "publication" on Linkedin
Dr. Tulinda Larsen, drone pilot and founder and CEO of Skylark Drone Research, has written and published her second book with us, Six-Word Lessons for a Trustworthy Drone Business. She shares 100 lessons on the many facets of operating a drone business, including licenses required and types of business opportunities. It also has great advice for anyone wanting to hire a drone entrepreneur for their company or project. Her first book was Six-Word Lessons for the Drone Hobbyist.
Our upcoming book is also in the drone category, Six-Word Lessons to Sell More Real Estate Using Drones, by Realtor Kevin Brennan from Maryland. Kevin was referred to us by Tulinda Larsen. It is full of great ideas on how realtors can make their listings more captivating by using drone video and photography.
Createspace is moving to Kindle Direct Publishing so please watch for e-mails from Lonnie if you are a published author with books on createspace. There will be a different process for ordering your book copies.
Let us know how we can help in any way with your book writing and publishing needs!
Lonnie and Patty Pacelli
Author Event May 8 and 2 More Books
This month we welcome two new authors, Rae Ann Hall and Daniel Rubiolo! Congratulations to both! Don't forget the Multi-Author Open House on May 8.
Congratulations to Rae Ann Hall! She is the founder of Forward Principles, an organization that helps people move forward in a positive and intentional way from abuse or adversity. As an abuse survivor, she teaches the tools she uses with her clients in her book, Six-Word Lessons to Overcome Abuse and Adversity, so they can courageously face each day and move forward in their lives.
Daniel Rubiolo is a Microsoft Principal Engineering Program Manager with Office Notes & Education, and a leading expert on using data in business and making decisions for the best results. This book shows professionals who use data how to make it work for them and their business. Check out his companion blog at rubiolo.net.
One week from today!
Please join Lonnie and me and authors Karin Quirk (host), Debbie Rosemont, Rae Ann Hall, Tom Fowler, Kate Curtis, Daniel Rubiolo, Kim Pelham, Dave DeVries and Jenni Butz for an open house and book-signing. Come and enjoy drinks and appetizers, browse and buy autographed books, meet authors and other guests, and learn more about the Six-Word Lessons series. Find more information on our Facebook Event.
Six-Word Lessons Author Open House and Book Signing
Tuesday, May 8, 2018, 6-8 p.m.
The Quirk Law Group
520 Kirkland Way, Suite 400
Kirkland WA 98083
New Books and Writing Summit
Happy Holidays! We have had a very productive year of work with our authors, and appreciate everyone's patience as we have updated all book covers and added some marketing materials for our authors, including video trailers and mini-blogs. Thank you for your hard work and support and we wish you all the best in this season and the new year!
We are excited to introduce you to our latest offerings in the Six-Word Lessons series!
Karin Quirk, Kirkland family law attorney, calls her practice "Divorce for Grownups" because she believes that divorce doesn't have to be as nasty as people think. Her book, Six-Word Lessons for a Peaceful Divorce, explains Washington State law and contains many practical tips so couples can be informed and learn how to be more respectful and cooperative during this difficult process.
Jim DuBois, former Microsoft CIO, adopted a philosophy of working with his teams to work boldly and with speed, even if it meant making some mistakes along the way. In his book, Six-Word Lessons to Think Like a Modern-Day CIO, he says, ". . . our world today is evolving faster than ever. We can no longer work the way we were taught in school or by our predecessors." The book will help IT leaders in any company improve their business and stand out in the constantly changing world of information and technology.
Seattle area real estate broker Kim Pelham uses her expertise in staging, organizing and successfully selling and listing homes to make sure home sellers don't leave money on the table when preparing, listing and selling their home. Her book, Six-Word Lessons on Selling Your Home in Seattle, is a must-read for anyone wanting to sell in this unique market. The book includes several links to photos of staging and home ideas.
Six-Word Lessons for Intentional Parenting is Mary Waldmann's third book in the series. She draws on her experience raising three children to be responsible adults, and her passion for following tried and true parenting methods to help children learn and grow to be happy and well-adjusted. The advice in this book is for parenting children ages birth to 10, and has great tips on teaching kids to keep their sense of wonder while respecting themselves and others.
Adding to our new Real Estate category is Six-Word Lessons for Smart Home-Buying in Seattle by real estate broker, Laura Brodniak. Anyone buying a home in the current market in the Seattle area needs all the advice they can get, and Laura has the experience and knowledge to help arm you with the knowledge to compete with other home buyers in this challenging market.
Writing Summit in January - Get Your Book Done Now!
Local publisher, book-writing coach and friend, Karen Lynn Maher, is hosting an ExpertAuthor Writing Summit and Patty Pacelli will be discussing how self-publishing can work for you and some different ways to self-publish. This is a working conference where you will identify your unique point of view, plan your entire book/writing project, commit to a plan that works for you, create an accountability team, and more. Several who attended last year's conference have now completed and published their books. You can do it too!
Saturday, January 27, 2018, 8 am - 6 pm
The Heathman Hotel
220 Kirkland Ave.
Kirkland WA 98033
$375 - Register here
New Author Signing Fee for 2018
Beginning January 1, 2018, Pacelli Publishing's upfront signing fee for authors writing a Six-Word Lessons book will be $400. If you are working on a book proposal and outline for us, it will be $300 if sent to us before that date. Other royalty amounts will remain the same.
Latest New Covers
Thank you to our authors who have been so cooperative with us in updating their Six-Word Lessons book covers! We are loving the new looks and the photos you have chosen! We have recently added Debbie Rosemont, Tracey Warren, David DeVries, Shirley Enebrad, Nikki Rausch, Thomas Tomasevic, Deenie Robertson and Patty Pacelli. If your cover isn't updated yet, please contact us and we'll help get you going. When you update your cover, we'll also create a video trailer for your book.
We have also started a new blog on our 6WordLessons website to provide a platform for all authors to write about their book and their business or expertise. We will be rotating posts on this site from all authors who contribute, so please send along any articles, even if they have already been written and/or published on another blog. Each post features the author's book cover and headshot.
We currently have six future authors working on their Six-Word Lesson books, so we'll look forward to sharing them with you soon.
Thank you for your interest, and enjoy the last days of Summer! Let us know if we can help with your writing, publishing or book marketing!
Patty & Lonnie Pacelli
Using Video to Promote Books
As you probably know, video is getting more relevant and common in all types of marketing, and it generally gets more attention than still images or text alone. Have you used it to promote your book? There are several different ways to use video, some of which our authors have done. Here are some ways that Pacelli Publishing authors have used video:
Facebook Live - This is fairly easy. You must use Facebook from your phone and having some type of tripod is helpful. Our author Tracey Warren uses it frequently to share about her business, which is connected to her book about Social Media. Jenni Butz also did a series of Facebook live videos featuring lessons from her book on Communication. Lance Carter regularly shares Facebook Live and other forms of videos, including a video of himself opening the first shipment of his new book!
To start your Facebook Live video, proceed to share a post as usual, but look for the video camera and touch that. Then start recording. You can share it if you're happy with it, or start over.
Webcam Video - This uses your computer's camera, but works similar to Facebook live. Just record yourself in any setting you'd like to talk about your book and/or business. Lonnie has used this in combination with PowerPoint to have text and graphics along with his own comments on video. Nikki Rausch, author Six-Word Lessons on Influencing with Grace, regularly uses videos in her office setting to share tips. The benefit of this method over Facebook live is that it can be stored on YouTube and used for other purposes, such as archived on your website, or shared on other social media.
Animation Video - We have used Fiverr.com to have someone create "Whiteboard Animation" videos to promote specific books, and our latest, the Six-Word Lessons series. We posted it on our YouTube channel and can share it in many different ways. Here is our latest describing our Six-Word Lessons process.
TURNING YOUR BOOK INTO AUDIO
Audio books are becoming more popular and easier to buy for customers, so adding an audio version of your book is something to think about. We recently met Kris Keppler, who does voice recording of books, creating an MP4 file that you can publish as an audio book. Check out her blog post for more information about audio.
New Book with One-Day Low Price
Congratulations to Lance Carter on his new book, Live Big! Take advantage of introductory low pricing now through March 31. $7.99 for paperback and $.99 on kindle. This is Lance's second book, and has been a huge accomplishment for him. He tells his life story and how he has learned to live a more positive, motivated, happy life every day. Here is how he describes the book:
Everyone is capable of more in life. Lance's journey will inspire you to see your full potential and live it, no longer settling for less than you deserve. In this book you'll discover how to turn negative thinking to positive thinking, discover your purpose, create your own motivation and energy, create habits that benefit you, and design your best life. If you believe you are capable of more, and want to become the best version of yourself, this book is for you!
Lance is a triathlon coach and owner of a running and fitness store, Everyday Athlete in Kirkland, Washington. He is also the author of Six-Word Lessons for Successful Triathlons
Tracey Warren, author of Six-Word Lessons for Successful Social Media, is launching a new co-working space called InSpark CoWorking on Friday, March 31.
Nikki Rausch, author of Six-Word Lessons on Influencing with Grace and Buying Signals, is giving a workshop on Simple Secrets for Effective Emails and Referrals on March 31, and speaking at an Expert Author Writing Summit on April 29
Tracey Cohen, author of Six-Word Lessons on Female Asperger Syndrome presented a session at the Michigan Council for Exceptional Children's annual conference and will be teaching a course with Oakland University in Michigan.
Patty and Lonnie Pacelli will be displaying their Growing Up Autistic books at the Washington Autism Alliance and Advocacy WAAALK for Autism this Sunday, April 2 from 10 a.m. to 2 p.m. at Kirkland Marina Park.
Patty will be attending Independent Book Publishers Association's Publishing University in April in Portland, and speaking about what she learns at the next Book Publishers Northwest Meeting on April 24 in Seattle.
We are proud of our authors and how hard they work in writing their books, and continuing to make a difference in the world. Please let me know if you have an event you would like mentioned here.
Don't forget to take advantage of the special pricing on Lance's new book!
Could You Write Another Book?
Are you already a self-published author? Have you written and published one of our Six-Word Lesson books? Congratulations! It's a major accomplishment to write and publish a book. Now that you have started working on selling it, here's something to think about. Statistics show that the best way to increase sales of your first book is to publish a second or even third book. Several of our authors have already done that--Jenni Butz, Judith Sugg, Shirley Enebrad, Nikki Rausch, Mary Waldmann, and Lonnie, Patty and Trevor Pacelli. Next in line is Lance Carter, who is finishing up his second book called Live Big after recently publishing a Six-Word Lesson book, and Trevor and I are both working on new books. It can be another Six-Word book on a different topic, like the one Tracey Cohen is working on, or expand on the subject in your first book with a more in-depth chapter book. We edit and format many types of books, and would love to help with your next one.
Tucson Festival of Books March 11-12
This book festival accepts self-published authors and allows them to display and sell their books in a two-hour time-slot for only $35. It is held on the University of Arizona campus every year and is the second largest book festival in the U.S. I applied for a slot this year and was accepted, so I will be displaying my two books on Sunday. If you'd enjoy a trip to sunny Arizona in March, consider applying for a slot next year. There are also talks by notable authors throughout the weekend. Go to TucsonFestivalofBooks.org for more information.
Six-Word Lessons Podcast by Chris Carlson
Lonnie was recently interviewed by our author Chris Carlson's Sound of Business podcast about the Six-Word Lesson Series. If you'd like more information, or want to share it with anyone else, it gives a clear explanation of the process. Click here for the podcast.
Chris is the author of Six-Word Lessons for Unique Sales Wisdom. He spent 20 years in the insurance industry as a Salesperson, Sales Manager and National Sales Director. Since 2003, Chris has worked with clients from large corporations to small business owners, helping them to grow sales, increase profits and create systems that will continually attract ideal clients.In his consulting practice, Chris works with companies to insure they are focused on the most important step in the sales process, effectively targeting the right types of clients. His book provides sales success nuggets to help salespeople to be more effective and productive.
Posts about our latest books and hints and tips for authors and writers about self-publishing, writing and marketing your book.